Bisnow Survey Shows Many In CRE Already Investing In The Metaverse, Dystopia Fears Be Damned The metaverse is just now emerging from nonexistence, but the commercial real estate sector is already considering how the virtual reality platform will send their business to the next level. There's certainly a place for CRE in the metaverse, as investors snap up virtual parcels of land and build offices, stores and entertainment venues within the platform, a virtual world made up of interconnected virtual communities that users can access through virtual reality headsets, augmented reality glasses, smartphone apps or other devices. While there's still a level of investor wariness, almost 90% of respondents from Bisnow's first-ever survey on the metaverse have at least some knowledge of the platform, and they are largely interested in learning more. The survey, a compilation of opinions from nearly 400 respondents over the past month, showed that more than a third of respondents are either interested in investing in the metaverse or have already done so, despite its newness. "You can't stop the tide of international demand in utilizing this new form of value," PEP Real Estate Property owner John Pasquale said.Others remain skeptical at best. "It's a step toward dystopia," Soft dB Regional Sales Manager Mike Smoyer said. "A lot of dystopian depictions of the future are very much… Read the full story here. |