Already grappling with long-term pandemic-fueled troubles, the travel and hospitality industry finds itself confronting yet another adversary: surging fuel prices. The sector had managed to claw its way back to a tolerable recovery in 2021 — and 2022 was shaping to look a little more like the days before the coronavirus. Summer vacations to the beach and further afield were anticipated. Business travel was ticking back up with conferences and in-person meetings on the rise. For a while, things were looking up. Then Russia invaded Ukraine. Oil prices are now spiking beyond $100 a barrel, driving sharp increases for gas at the pump and for pricy jet fuel — which, if conventional wisdom holds true, will inevitably mean higher costs for U.S. travelers this spring and summer. So, less travel and another big knock on the hospitality industry? Maybe not. Travel and hospitality experts told Bisnow this week that they remain optimistic for 2022, citing the fact that bookings are still strong — apparently because last year didn't satisfy Americans' demand for travel. Travelers might adjust their plans a bit this year, but mass cancellations don't seem to be in the cards — yet. "As concerns around omicron subside, we see very strong demand for leisure travel in the second quarter this year and beyond, and are expecting the travel market to continue to recover," said Hayley Berg, head of price intelligence at Hopper, a booking service for airlines and hotels.Bookings are still strong now despite gas… Read the full story here. |